Journal

Notes from the studio.

Thoughts on web design, digital tools, and building a presence online — written from Auckland, New Zealand.

Pricing Guide

How much does a website cost in NZ?

Real 2026 numbers — from DIY builders to agency builds, and where the hidden costs are.

 Auckland Guide

Small business websites that actually convert.

The 7 things that bring in customers — and the 4 that don't matter.

 Honest Answers

"I've got Instagram — do I need a website?"

When social media is enough, when it isn't, and the maths behind it.